New fragrances from the house of Benetton within the Colors de Benetton collection are named Pink and Blue. Both editions are intended for women, presented by the campaign in a way that promotes “diversity, multiculturalism, beauty, and optimism.” The perfumes are made under the license of Puig as fresh and youthful creations.

Colors de Benetton Blue is a relaxing and refreshing citrusy fragrance. The top notes include bitter orange, lemon, and yuzu and lead to the heart of orange blossom, freesia, and a mate accord. The base notes include cedarwood, tonka bean, and musk.

Both fragrances are available in round bottles with gold-colored stoppers designed in the logo of the house as 80 ml Eau de Toilette.